There are the flashy, fancy fun parts of your biz that make it feel like Christmas morning. Winning a new client. Delivering a design that makes your client swoon with joy. Getting new Kikki-K stationery.
Then there are the other parts of your biz that make it feel like you have a full dirty laundry basket and no clean underwear. The parts that you shove under the bed and ignore, hoping that if you can’t see them, they don’t exist. The chorey, gotta-do-but-really-bore-the-crap-out-of-you parts.
Those parts? Yeah. Let’s talk about ‘em.
Because as much as they’re unsexy af, they’re actually absolutely essential. Chocolate-during-that-time-of-the-month essential. Make it or break it essential.
Why? Because it’s normally the unsexy stuff that’s vital to the development of your biz.
Think about it … when was the last time you worked ON your business, not just IN it?
Creating a bad-ass brand that reflects your true personality and vision. Taking the time to know your target market better than you know yourself. Being SUPER clear on your niche and your WHY.
It’s like what you do for your clients … except it’s for you.
Don’t worry it’s totally normal if all of this has slipped by the wayside. Think of the chef who orders Deliveroo each night, or the interior designer whose house is mismatched and shambolic.
But just cos it’s normal, that doesn’t mean it’s right. Sure, don’t beat yourself up about it … instead why not DO something about it?
Good news, lady, I know just how to get you started!
I’ve created a free five-day clarity challenge to inspire, empower and motivate you to craft those way-more-sexy-than-we-give-them-credit-for business foundations.
I’m talking diving into the core of your business to unearth what makes your business so brilliant (hint: loads of stuff) and then refining your key brand messaging and positioning so you become THE go-to boss lady within your niche. We’ll even have Facebook Live chats every day to support your journey!
Over five days, we will cover:
- Understanding and refining your WHY.
- Discovering and honing your authentic voice.
- Pinpointing and getting to know your ideal client.
- Crafting your design niche.
- NAILING your visual branding.