slay
your content.

A monthly

content club

for graphic designers.

Combat crappy content
and consistently show up
and warm ‘em up!

more engagement + more followers = more sales ….more engagement + more followers = more sales….more engagement + more followers = more sales ….more engagement + more followers = more sales…. more engagement + more followers = more sales ….more engagement + more followers = more sales….more engagement + more followers = more sales ….more engagement + more followers = more sales….

Show of hands, designer fam:
Who here has uttered somethin’ like this lately?

“Look, I really want to create content for my community. But I have no fricken clue what they want to see from me.”

“Social media is evolving every bloody day and I can’t keep up with what my audience wants, let alone what the algorithm needs.”

“Creating content takes me aaaages. But I’m busy, yo!! I don’t have time for this social media shit!”

“Even when I do manage to tug my anxious head out of my busy butt and post something online, I bite my fingernails worrying whether it’s good enough or not. And, uh, gauging by my engagement, I’m guessing not …”

“I’m ace at designing posts, but I couldn’t write a caption to
save my life.”

I know, I know. You started your design biz to design things; not dance around like a tit on social media.

But there’s a reason social media exists. And, no, it’s not just for memes and dancing tits (some of which I’m really rather fond of, btw).

So let me ask you a few questions, designer:

  • Are you totally, blissfully, 100% happy with your conversions? Or is there room for growth and improvement?
  • What are you currently doing to get people to your website? And, nope, making sure it’s live doesn’t count.
  • How are you currently having a conversation with your audience? Hint: A conversation involves more than just talking at your audience; they need to be able to talk to you, too.

If you want more conversations, more site visits, and more conversions … you’re going to need a social media presence. ‘Cause:

  • 68% of consumers agree that social media enables them to interact with brands and companies before purchasing.
  • And 78% of consumers are willing to buy from a company after having a positive experience with them on social.
Uh-huh. That’s most of ‘em. And what that stat doesn’t say – but that we all instinctively know – is that just as many consumers will nope a business if their social media sucks or is silent.
‘Cause …. You can’t sell to a cold audience.

Sure, the cold might not have bothered Elsa anyway…
but it sure as f*ck will bother your audience
– and your conversions.

You need to lovingly warm your audience up like they’re Anna (the princess one, not moi) in the middle of a blizzard and your content is the only thing that can keep them snug and safe. Or, in other words, so they know, like and trust you. Then – and only
then – will they hire you.

Which means having an online presence for your business is officially a MUST. No. Excuses.

The toasty warm social media success path

Aka: How to go from purposeless posts with zero
engagement to getting awesome leads from social media!

STEP ONE
Post consistently valuable content on social media.

STEP TWO
People will see your content and start to follow you.
STEP THREE
Over time, they’ll start to know, like and trust you.
STEP FOUR
Ding! They’re officially warmed up and they hire you.

STEP ONE
Post consistently valuable content on social media.

STEP TWO
People will see your content and start to follow you.

STEP THREE
Over time, they’ll start to know, like and trust you.

STEP FOUR
Ding! They’re officially warmed up and they hire you.
Sound like a journey you wanna go on? Let’s do it!

Your secret weapon for showing up consistently on social media

I’m here to save you from the sh*t holding you back from
showing up on social media: Crappy content!

‘Cause wasting hours each month fumbling and scrambling around for something – anything – to post just so that your audience knows you still exist feels HORRIBLE (and is BS for your productivity when you could be doing way better things with your time).

So, I’ve made it super easy for you by creating a growth-boosting subscription experience that delivers a month’s worth of fresh, interesting and ready-to-post content. Uh-huh.
Four weeks’ worth of content, plonked straight into
your digital lap on the dot each month.

Crafted specifically for graphic designers, this content is the perfect combination
of community, connection,
education & selling.

All of your content will be created by ME (Anna Dower) – a graphic designer with over 20+ years experience
and a decade of entrepreneurial success online!
what you get

A monthly video talk and walk-through of your content from moi (so you know exactly how to make the most of the prompts and designs).

12+ x fully editable (canva) single image grid posts and captions (giving you three posts per week for a month)

4+ x fully editable multi-image carousel posts and captions (giving you one carousel post per week for a month)

4 x Reel prompts (complete with examples and tips so you have everything you need to post one Reel per week)

1 x done-for-you EPIC lead magnet for your audience and a promo post (with image template included) so you can grow your email list too!

A spreadsheet for you to update each month to keep track of your social media & list building growth!

plus these bonuses

VIP Facebook group filled with supportive fellow designers ready to champion your success and troubleshoot your biz problems with you.

A library of educational resources to help you get the best out of your social media marketing and list building.

A huge bundle of templates for
opt-in pages, personal posts, stories, instagram link pages & more!

a sneek peak inside

what designers are saying

Never think about content ever again. 

This price is in aud & includes GST.
note. the Price will be 10% less at the checkout for residents outside of Australia.

PAYMENT PLAN

$29 per/month

 Each month you will receive:

  • A monthly talk through video with Anna
  • 12 editable posts with captions
  • 4 carousel posts with captions
  • 4 reel prompts
  • 1 done-for-you lead magnet & promo image
  • Tracking spreadsheet
  • A VIP facebook group
  • A library of educational resources
  • A bundle of templates

 

 

BUY NOW >

ANNUAL IN FULL
$290 upfront

 2 MONTHS FREE!
Each month you will receive:

  • A monthly talk through video with Anna
  • 12 editable posts with captions
  • 4 carousel posts with captions
  • 4 reel prompts
  • 1 done-for-you lead magnet & promo image
  • Tracking spreadsheet
  • A VIP facebook group
  • A library of educational resources
  • A bundle of templates

BUY NOW >

What type of content will be included?

Having specific content pillars means that each post or piece of content should fall into one of these “buckets” and will make it much easier to create meaningful content, instead of just playing guessing games and creating purposeless posts as a result.

This content is so important to create a connection with your audience. You must become a storyteller

The easiest way to position yourself as an expert is to share your knowledge with your audience.

When someone inspires or entertains me I want
to keep hanging
around them.

Talk about your offerings and send people to your website for free resources & more information.
So now that you know about the content pillars what type of specific design related topics fill each content bucket?

PERSONAL

  • Introduction post
  • 3 truths & 1 lie – pick the lie
  • Rewind 10 years ago
  • What I would tell my younger self
EDUCATION
  • Why branding costs so much
  • What does branding mean?
  • How brand consistency can make you more money
  • Should you rebrand?
INSPIRING & ENTERTAINMENT
  • Where to get fab free fonts online
  • Brand case-studies
  • Design related memes
  • How you can use illustration in your brand
PROMOTIONAL
  • A free resource that solves a problem for them
  • Stats about value of design
  • How you can work with me
Will the content suit my audience + brand aesthetic?
here is one post – three different ways!
you can customize.
CUTE + FUN
modern & clean
NATURAL + boho

“But, Anna …”
“I could totally do this all myself!”

Yeah, you totally could! But let’s be real: Are you gonna? Do you have a solid track record of consistently making time to show up on social media? Or do you need some inspiration, support and guidance? If you’re the latter, batter up and serve your audience strategic and engaging content with the SLAY YOUR CONTENT!

Plus, this membership will save you not only time (from all those hours you were wasting stressing, researching and creating crappy content), but also brain space … which is priceless.

“I can’t afford another subscription!”

• This is a business expense. Hello, tax write-off!

• What are you currently doing to market your business? Without marketing, it is nearly impossible to engage with your potential clients. This subscription will bring you leads, help you connect with them, and support you in turning them into paying clients.

• To pay a VA to do this for you it would cost you at least $500 a month. But do they reaaaally know the graphic/website design industry like someone who has been in it and doing it for 20+ years?

Hmmm … Yeah, nah.

“Won’t other designers be posting the same thing?”

Unlikely. The key to standing out with this content is to customise it. And let’s be real, how many different graphic designers are your audience actually following? AND is there anything such as NEW content really on the internet?

Once you have been in the Content Club for a few months, you will have a huge library of content to draw on, so you won’t have to post sequentially. You can mix it up and create a custom schedule that works for you.

Will this suit my niche?
All of the content created will be focused on graphic and web design plus illustration.

Monthly done-for-you content straight to your inbox.

This price is in aud & includes GST.
note. the Price will be 10% less at the checkout for residents outside of Australia.

PAYMENT PLAN
$29 per/month

Each month you will receive:

  • A monthly talk through video with Anna
  • 12 editable posts with captions
  • 4 carousel posts with captions
  • 4 reel prompts
  • 1 done-for-you lead magnet & promo image
  • Tracking spreadsheet
  • A VIP facebook group
  • A library of educational resources
  • A bundle of templates

 

 

BUY NOW >

ANNUAL PAYMENT

$290 upfront

2 MONTHS FREE!

Each month you will receive:

  • A monthly talk through video with Anna
  • 12 editable posts with captions
  • 4 carousel posts with captions
  • 4 reel prompts
  • 1 done-for-you lead magnet & promo image
  • Tracking spreadsheet
  • A VIP facebook group
  • A library of educational resources
  • A bundle of templates

BUY NOW >

Your monthly content schedule
will look like this….
12 editable posts with captions (3 posts per week)
4 carousel posts with captions (1 carousel post per week)
4 reel prompts (so you can post 1 per week)
1 done-for-you lead magnet & promo image so you have a valuable bribe to get people to your website & on your list! PLUS with a brand new lead magnet each month you could create a FREE RESOURCES section on your website, WIN.
4 interactive story prompts so you can get your audience engaged
how does that compare to what you are doing now?
IT’S TIME TO SLAAAAAY!

Oh and you can repurpose content!

some of the epic bonuses & resources included

A swag of WordPress templates
to help you list build with ease.

Lead magnet automation tutorials.
A beginners guide to social media, what it all means &
how to leverage it!

A vault of entertaining content
for you to use!

An instagram bio
glow up guide.

Reels + Stories
canva templates.

Got Questions?

When does it start?

NOW! As soon as you sign up you will have access. 

will this content work for me?

This content has been specifically created for web & graphic designers. It would also work for illustrators. 
We encourage you to make the content your own with your own voice & brand imagery. 

What currency is this?

All prices stated are in AUD and include GST. If you are outside of Australia your are super lucky because you will get 10% off the prices stated on the page because you do not have to pay tax. 

Subscription PayMENT Information

Commitment is yearly. Payment options are –

Annual 1 Payment – Once yearly payment. Automatically renews every 12 months unless we are notified.

Annual 12 Monthly Payments – One year subscription paid monthly. Renews every 12 months unless we are notified.

For questions regarding subscriptions or payments –  email my team – office@annadower.com.