Alright, I’ll admit it: I believe in magic.
Yep, I’m a grown-ass woman that believes in magic.
But I don’t believe in the kind of magic that’ll gain me admission to Hogwarts,
or even score me a starring role in a Vegas show.
I believe in the kind of mortal magic that ignites a transformational fire 🔥
in your life and turns your dreams into a reality.
Which means, specifically, I believe in the magic of being a shapeshifter.
noun: shapeshifter(chiefly in science fiction or mythology) a person or being
with the ability to change their physical form at will.
And while I wouldn’t mind becoming a unicorn for a day (hair goals), or even a Hemsworth (c’mon which woman hasn’t dreamt about being a dude for a day), the truth is that IRL my shapeshifting skills are used to support my success.
The magic of shapeshifting your success 🌟
Growing up, my mum told me I could be anything I wanted to be.
”You can reinvent yourself as often as you need to, Anna.” She’d tell me.
And I took her seriously.
In my career, I’ve been:
A wedding stationary designer.
A branding designer.
A magazine boss.
A retreat host.
A podcast host.
An ecourse entrepreneur.
A summit host.
And so much more …
But, looking back, my biggest turning point was becoming an ecourse entrepreneur.
I’d shapeshifted from wedding stationery designer to brand designer and mentor, and I was working some LONG ass hours. My life was racing by in a fierce whoosh of deadlines and demands. So much so that a year flashed by in the span of – what felt like – a few days.
Burnt out and anxious AF, I cupped my head in my hands and said to myself,
“I wanna work LESS.”
(Kind of a universal desire, right?)
And, I’ll be honest: I was seriously lusting over the idea of making
huge lumps of cash in one hit.
So. I decided to reinvent myself once again.
Cue: shapeshifter mode ⚡
Now, bear in mind, at the time I didn’t know a whole lot about being an ecourse.
I’d scrolled the internets a little, liked what I saw, and thought “eff it, I can do this.”
But there were a few things I DID know.
A few things that made me realise I was ready to become an ecourse boss….
I felt like a higher purpose to help women succeed
Alright, bear with the cheesy corniness, but this is a legit feel for me. I am a born cheerleader, and empowering women to confidently make their own money has always been important to me. In fact, it’s become my sole motivation. Maybe it’s because I grew up with a powerful single mum? Or maybe it’s because I’ve been through a hellish divorce that stripped my confidence and identity? Or maybe it’s because I have three beautiful daughters? But in any case, this is my PURPOSE. As a designer, I’d already helped thousands of women build incredible brands, but I wanted more.
I like huge lumps of cash 🤤 and periods of downtime 😴
I started my business because I craved flexibility and freedom. With my full family life,
I was ready to take it even further. And, with the promise of making big lumps of cash and then chilling for a couple of months, the ecourse life sound liked it was going to give me just that.
Spoiler alert: It delivered on its promise.
I wanted change
I’m a Gemini. Eternal transformation and sporadic shapeshifting are part of the deal. But the boredom is real. Creating concepts, proofing, making changes and then hitting it all on repeat … it was getting to me. I wanted to create something different and work on my own business. Building content that I could create once and profit from over and over again excited me.
And that was how I knew I was ready to shapeshift into an ecourse entrepreneur.
Do you feel like you have a divine purpose to educate and empower others…
while elevating your profit and potential?
It’s time to activate your inner shapeshifter, lady.